The story behind WERK was born from a passion for retail experiences with a purpose. Beyond just new fixtures and floor plans, we believe in creating the future of retail with all five senses and a big human heart.
As a retail agency we are fully result-driven with a soft spot for all things visual, always adapting to the ever changing retail landscape.
The story behind Helsinki based retail agency WERK was born from a passion for retail experiences with a purpose. Beyond just new fixtures and floor plans, we believe in creating the future of retail with all five senses and a big human heart.
As a retail agency we are fully result-driven with a soft spot for all things visual, always adapting to the ever changing retail landscape.
“The psychology of buying has changed and top notch customer experiences are now driving the motivation and decision making behind each purchase.”
.png)
The story behind WERK was born from a passion for authentic retail experiences. Our vision is to bring international expertise into local markets by creating holistic retail concepts.
As an agency we are fully result-driven with a soft spot for all things visual, always adapting to the ever changing retail landscape. We think retail!
Hi, I'm Ilona - the founder and retail designer behind WERK.
My passion is thrived from a vision to create more memorable and meaningful retail experiences.
Beyond just new fixtures and floor plans, I believe in creating the future of retail with all five senses and a big human heart.
"I want to find out what motivates people in their daily life and design retail experiences with a purpose."
My approach is the constant search for a balance between visual excellence and strategic intelligence. I deliver my services through strategic spatial and service concepts and a wide scope of creative executions.
The WERK team is comprised of a collective of experienced and dedicated creative talent and a trusted partner network.
"Driving inspiration, new insights and trainings from C-level to the shopfloor are key in bridging the gap between customer and employee experience."
From a vision to a design and a final customer experience, together we can future proof your retail business and create something quite extraordinary on the side.
"Yhteistyö Ilonan kanssa on mahdollistanut tiimillemme aivan uutta ja raikasta näkökulmaa, draivia ja inspiraatiota VM-työn kehityksessä."
"Ilonan kehittämä uusi Sovella konsepti, kokonaisvaltainen visio ja WERK:n koko luovan kollektiivin oivallukset ja raikas uusi näkemys olivat meidän koko tiimille äärimmäisen arvokkaita."
"Ilonan näkemyksellinen esiintyminen haastoi retail-alan toimijat näkemään saumattoman omnichannel-asiakaskokemuksen mahdollisuutena tuoden esiin myös muutoksen välttämättömyyden."
We look at retail customer experiences from a bigger picture and work with a collective of experienced and dedicated creative talent and a trusted partner network.
Omnichannel Retail Experiences
Impactful Brand & Communication
"Ilonan näkemyksellinen esiintyminen haastoi retail-alan toimijat näkemään saumattoman omnichannel-asiakaskokemuksen mahdollisuutena tuoden esiin myös muutoksen välttämättömyyden."
